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Eyup, I'm Sarah Pritchard.
A research-based, ideas-driven and strategically-led freelance designer
with a Yorkshire accent and a minor addiction to coffee*
*okay, maybe a tad more than just a 'minor' addiction to coffee
"The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything"
T O M P E T E R S O N
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